Later his publicist told me about how hearing Lady As music made him feel like there could be a place for him in country music.Its a big leap from the fairgrounds and racetrack to the 50th anniversaryThe time at the fairgrounds was indicative of where country music was during those years. Her ability to recognize broader connections, identify opportunities and overlap for country music ultimately made her the logical choice to become CEO of the Country Music Association. She then went on to work as an accountant for a variety of CPA firms, including the Haber Corporation where she spent 5 years as the ACM's outside accountant before joining the ACM staff full-time. Spark: COVID has brought on change in every industry the last 18 months. This cookie is set by GDPR Cookie Consent plugin. Previously, as CEO for INDYCAR, Bernard guided the strategic transformation of INDYCAR. s, Qs With Sarah Trahern: Country Music Association CEO Talks CMA Fests Big 5-0. During her time at Syracuse, Gardner interned at the Academy with the Creative & Content team and continued working for the Academy as a freelance field producer following her graduation in 2018. Ive been part of the ACM Awards since 1979, and I cant wait to pass along everything I can to Damon from my experience as an ACM board member, Interim Executive Director and Executive Producer of the telecast.. This year's exhibit will include Luke Combs, Charley Crockett, Sierra Ferrell, Rhiannon . Shania absolutely owned the mid-to-late 90's in terms of country and country pop music. Heatons efforts in 2020 focused on supporting fundraising for the ACM Lifting Lives COVID-19 Response Fund and collaborating to launch a national vaccine PSA campaign with the Ad Council. As Vice President, Artist & Industry Relations, Board Administration & Governance, Moore spearheads artist communication and engagement within the Academy. He will take the helm beginning Monday, January 6, 2020 splitting time between Nashville, Tennessee and Los Angeles, California. Sarah Trahern, CEO of the Country Music Association, to Speak at Vanderbilt Business Class of 2021 Commencement, An entertainment industry leader, Ms. Trahern (EMBA04) is a long-time advocate for country music, Director of Business News and Communications, 615.322.3469, Vanderbilt University Owen Graduate School Of Management, Strategies for Negotiating a Promotion After an Executive MBA, Proxy Voting Process and Investor Interests, Vanderbilt Business Professor Testifies Before Congress, Twitters new logo is an X. Musk says its part of the transition to everything app, Digital Strategies (Division of Communications). Recent endeavors for Heaton include renewing partnerships with Ford, 1000 Stories Wine and Dr Pepper, in addition to creating new relationships with brands such as Crown Royal, T-Mobile and AT&T. More than 7,600 music industry professionals and companies from around the globe are members of CMA. Vice President, Artist & Industry Relations and Board Administration & Governance. She left Oxfam to independently consult for a number of non-profit organizations, including two of the most successful fundraisers in New Orleans' history, including leading the talent team of Brad Pitt's Make It Right Galas in 2012 and 2014, and other major events and fundraising efforts for The Malala Fund, Emily's List, Muscular Dystrophy Association, Girl Rising, The World Bank, Harlem Village Academies and many others. In addition to certain standard Google cookies, reCAPTCHA sets a necessary cookie (_GRECAPTCHA) when executed for the purpose of providing its risk analysis. During his tenure Bernard was instrumental in introducing the . It has been an honor to help shape the successes of this rich genre, and to be part of a respected organization like CMA andits mission to grow Country Music globally while shaping positive perceptions about the industry and its artists. Over those three years, Mekler simultaneously founded and serves as Creative Director at Stove Creative, collaborating with dozens of clients in a global marketplace. Now shes doing three nights at Nissan Stadium. Necessary cookies are absolutely essential for the website to function properly. 6.2k. Krafts background in design includes US Weekly, Field & Stream and Better Home & Gardens, among other national magazine brands. Alexis Bingham joined the Academy in 2021 as Assistant, Events. 1 films, TV series, album releases and concert tours. The CEO of the Country Music Association shares leadership lessons she has learned in the past 18 years, the importance of collaboration, and the spirit of Nashville. "His talent spoke for itself through his decades-spanning career and work as a session pianist with countless artists across genres. He was 78. And I look forward to working with officers Kurt Johnson, Mary Hilliard Harrington, and CMA leader Sarah Trahern in the coming year., This year, the CMA Foundation celebrated a milestone investment of $25 million. MOORE, who will now step down from his post as Chairman of the. This cookie is installed by Google Analytics. Read our Privacy Policy. His current Board positions include the Nashville Entrepreneur Center, Nashville Cares and the TJ Martell Foundation. K. T. Oslin Kay Toinette Oslin (May 15, 1942 - December 21, 2020) was an American country music singer-songwriter. Toney has previously worked at Opry Entertainment Group, Schermerhorn Symphony Center, and Weller Media Agency, among other companies. A Seattle native with a background in TV News where he won multiple Emmy Awards, Jesse Knutson joined the Academy in January 2022 as Manager, Publicity & Media Relations and led the Academys publicity efforts for major live event tentpoles, including the innovative 57th and 58th ACM Awards on Prime Video, the first major awards show to livestream exclusively, and the 15th ACM Honors show, as well as Academy and ACM Lifting Lives organizational and programmatic initiatives. Weve really owned the music discovery throughout the footprint, especially with diversity which has been a real focus for us. Lainey [Wilson] came when she was 14 and remembers exactly where she and her family sat. The Country Music Hall of Fame and Museum will explore the life and career of Country Music Hall of Fame member-elect Patty Loveless in a new exhibition, Patty Loveless: No Trouble with the . Prior to her time at ACM, Heaton worked with Arizona Diamondbacks in both Sales and Corporate Partnerships where she oversaw contracts and executed activations with the team. But even when they come for specific artists, there is music discovery. Among her numerous accomplishments was the creation of the award-winning Forever Country 50th Anniversary music video, which celebrated the iconic music of John Denver, Dolly Parton, and Willie Nelson and has garnered more than 18 million views. Upon completion of her internship, she went on to work in the events industry in Los Angeles, gaining further experience in entertainment, nonprofit, and corporate events. Nashville, too, became a part of the festival, instead of Fan Fair being at the Fairgrounds and it was its own thing.In 2013, it got close to selling out. Ive said it before and Ill say it again, Sarah Trahern is such a gift to CMA, and its thanks to her leadership and the CMA staff that the Boards vision is executed. Ms. Trahern joined Scripps-owned GAC in 2005 and was quickly promoted to SVP of Programming before being named GM in 2010. His life-long love for Country Music dovetailed professionally with an early job in country radio at WMIL-FM in Milwaukee, where he worked as a morning show production assistant. . Massive stages, teeny stages, Fan Fair X in the Convention Center with booths for autographs sessions, superstars, baby artists, legacy acts, food trucks, merch stations, activations and takeovers by Spotify, Amazon, Apple Music, Anheuser-Busch, Chevrolet, Maui Jim, Circle TV, Dr Pepper and a documentary. This cookie is installed by Google Analytics. In her role as Vice President of Finance & Operations, Fasheh oversees the Academy's finances and benefits packages, as well as credentials for the ACM Awards. His experience, commitment and enthusiasm in the Country Music world are well documented and we are confident that he will enhance the Academy's ability to bring together fans, artists and the industry while enabling the organization's charitable arm, ACM Lifting Lives, to impact more lives than ever before., Damon joining the ACM is exactly what the Academy needs right now, adds RAC Clark, the executive producer of the ACM CBS broadcast and interim executive director for the Academy. Founded in 1958, the Country Music Association (CMA) is the premier trade association of the Country Music industry. This cookies is set by Youtube and is used to track the views of embedded videos. Country Music Association CEO Sarah Trahern talks about a Hulu documentary that looks back on CMA Fest's humbler days as Fan Fair up to the present. Previous stops include L3 Entertainment and BBR Music Group. The following list shows the recipients for the Country Music Association Award for Song of the Year. Following that, Stessman kept busy with internships at NBC's Affiliate Marketing Department, The Meredith Vieira Show and The TODAY Show, as well as the Academy of Country Music, where she supported the Events team for the Academy's historic 50th Anniversary in Texas. Photo Credit: Courtesy of the Academy of Country Music/John Shearer. Jen Heaton, a California native, joined the Academy of Country Music in 2017, most recently serving as Director, Strategic Partnerships and now elevated to Vice President. The hairdos the people were wearing; theyre a little older and a lot of the imagery was more stereotypical. He creates moments that are once in a lifetime, only at the stadium; he wants to have surprises that make the people here super-excited, but also for the people at home.People dont realize: these artists dont get paid to appear at Music Fest.The artists come out of their love and commitment to the fans. Prior to that, he notably served as Vice President, Marketing and Audience Engagement at Viacoms country music and lifestyle cable television network CMT, heading all consumer-facing advertising campaigns, promotional partnerships, and social media activation, notably including the successful migration and relaunch of the fan-favorite music drama seriesNashvillefor its two final seasons and nearly 40 all new episodes. Born and raised in Westchester, New York, Jennifer Davis attended Quinnipiac University in Hamden, CT where she received her bachelors degree in Public Relations and Marketing. Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features. After her time at TNN, she launched her own successful company, Sterling Television, working with several networks including DIY, HGTV, and CMT, where she produced Johnny Cashs memorial service. The experience of Music Fest is something we want everyone to get to experience. Born and raised in Palm City, Florida, Michael Stern attended Ithaca College in Ithaca, NY. In 2011, Whiteside formed Nomad Entertainment Group in Hollywood, CA, where he represented multi-genre music artists, producers and songwriters, and developed marketing and digital campaigns, brand strategy, and partnerships for entertainment brand clients. Sarah Trahern, CEO of the Country Music Association, to Speak at Vanderbilt Business Class of 2021 Commencement Apr 22, 2021 An entertainment industry leader, Ms. Trahern (EMBA'04) is a long-time advocate for country music By Nathaniel Luce Moldovan will also lead those same efforts on Academy of Country Music Honors, ACM Party for a Cause events, ACM Lifting Lives events, red carpets, and work closely with the marketing and events teams. CMA CEO Sarah Trahern on Thursday, June 6 during the 2019 CMA Music Festival in downtown Nashville. About the Country Music Association Founded in 1958 and celebrating its 60th Anniversary in 2018, the Country Music Association is the first trade organization formed to promote a type of music. This cookies is installed by Google Universal Analytics to throttle the request rate to limit the collection of data on high traffic sites. So many start there and come back bigger. He played those first few notes of The Thunder Rolls, though, and that excitement when people realized what was happening? Raised in Lawrenceville, Georgia, Brittany Uhniat attended college at Belmont University and began her career in the music industry at Words and Music, under Big Deal Music, as a publishing administration coordinator. NASHVILLEThe Country Music Association has today announced its new Board of Directors for both CMA and the CMA Foundation. During her final year at Ithaca, she participated in the Ithaca College Los Angeles program and interned for the Academy. With foresight and determination, she has crafted a brand identity for country music at the highest level and has been at the forefront of some of the industrys most ambitious initiatives fostering gender equality, inclusion, and preserving the legacy. This success was driven by Whitesides ability to work in partnership with artists, labels, producers and talent representatives in Country, Pop, Adult Contemporary, R&B, Jazz, and New Age to deliver best-in-class marketing and creative productions for countless superstar-level artists and was instrumental in launching the music careers of some of todays most successful artists. Toney will engage the Nashville music community with ACM events and activities and identify pathways into Country Music. In her role as Manager, Fisher manages and activates partnerships for the Academy and manages relationships with key strategic partners, communicates sponsorship needs internally, and secures new respective ACM brand partners. Eighty thousand people a day in the footprint, because there are the free stages and things going on anyone can come to. Finally, he was a founding member of the Academys Diversity, Equity and Inclusion Task Force, and now oversees all the Academys DEI initiatives. Toney reports to Tommy Moore, Vice President, Artist & Industry Relations. She reports to Damon Whiteside, CEO of the Academy. She also assists with the day-to-day management of the Academys content platforms, including websites, quarterly membership magazine ACM TEMPO, and more. The lifestyle network loosely filled TNNs void and competed with CMT: Country Music Television. Im thankful for everyone, including past Chairs, who encouraged and helped me in this role. CEO of Galante Entertainment Organization, becomes CMA Foundation Vice Chair in 2019. "Serving on the CMA Board as Chairman has been one of the greatest honors of my career . Sarah Trahern. Following is a list of 2019 CMA Directors and Directors at Large, and CMA Foundation Directors. Lady A had BRELAND come out and sing I Need You Now with them. In addition, he developed brand and retail strategies for the worlds largest film and TV franchises, including Hannah Montana, High School Musical, Cars, Toy Story, Pirates of the Caribbean, Mickey Mouse, Disney Princess and more, each generating more than $3 billion in retail sales. In January of 2008, Jennie launchedGirlilla Marketing,which is celebrating its10 year anniversaryin 2018. Website Development & Design by BubbleUp. She also continued to freelance for the Academy, joining the events team on-site for the 51stand 52ndACM Award shows. Additionally, she organizes the Leadership Development and ACM Board election process while continuing to execute the Academys quarterly Board meetings. With the support of her department, PR Task Force and Radio Task Force, she will also work to create new and strategic initiatives to benefit the Academy of Country Music entity. Representing professionals making a living in Country Music globally, the organization serves as a critical resource of support and information, honors excellence in the genre and provides a forum for industry leadership. You realize attendees come from all 50 states and 39 countries.People come with those artists they really want to see. With the support of her department and the events committee, she also manages additional meetings, ancillary events and activations throughout the year. He secured over $100MM annually in media value through brand partnerships and broadcast marketing efforts with top networks including ABC, ABC Family, CMT, MTV, VH-1, Disney Channel, ESPN, HGTV, GAC, PBS, VH1, and many more. She reports to Jen Heaton, VP, Strategic Partnerships. She will work closely on budgets, dcor, signage, transportation, food and beverage, partnership fulfillment, and talent details. As Vice President, Creative, Nashville, Jody Williams directs all songwriter and publisher relations activities in BMIs Nashville office. CEO at The Country Music Association Arrington, Tennessee, United States. She reports to Lanni (Gagnon) Niggli, Director, Events. He is an active contributor to American Cancer Society, Habitat for Humanity, Launchability Dallas and actively participates on several community boards. It is the sister category to the Country Music Association . For more information visitCMAfoundation.org. 01/25/2018 87 SARAH TRAHERN, 53 CEO, Country Music Association Last Year's Ranking: 87 A GOOD YEAR FOR THE RATINGS: The CMA scored a ratings triple play with ABC, which notched the highest. CEO, Country Music Association Vanderbilt Executive MBA 2004 Sarah Trahern grew up in a home of divergent musical tastes. She brings expertise from a range of fields, specifically talent outreach and recruitment, media and public relations, and logistics management to the newly created role of ACM Lifting Lives Executive Director. In her time at the Academy, Heaton grew existing partnerships and continues to expand the Academys footprint with corporate partners. Manager, Programming & Community Engagement. Music as Director of Marketing and Promotion, which eventually led her to move to Nashville to work for Warner Bros. Records New Media Department and then as Clear Channels Senior Director of Content and Marketing. Then the temperatures shoot up over 100 degrees with 100% humidity. Bingham reports to Lanni Niggli, Director, Events. Vanderbilt, Vanderbilt University, V Oak Leaf Design, Star V Design and Anchor Down are trademarks of The Vanderbilt University. Originally from El Paso, Texas, Reyes has an education in MicroComputer Applications and Business Management and received her bachelors degree in Accounting from the University of Phoenix. Through strategic partnerships, professional development and grant distribution, the CMA Foundation, a nonprofit 501(c)(3), has invested more than $25 million across the national public school system, after school programs, summer camps and community outreach organizations. A Nashville native, Williams attended the University of Denver. Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Vanderbilt University is committed to principles of equal opportunity and affirmative action. Named to Billboard's Power 100 list of top music executives, Glazier serves as Chairman of the Board of RIAA, Chairman of the Board of Musicians on Call, the charity that brings the healing power of music to the bedsides of patients in hospitals and health care facilities around the country, and serves on the Boards of IFPI, SoundExchange . The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin. Those responsibilities include publicity, promotional campaigns and strategies for raising awareness and coverage of the ACM Awards, Academy initiatives, programs and events, and ACM Lifting Lives philanthropic work. As an intern, she assisted the Events department with planning and logistics for the 50thAnnual ACM Awards that took place at the Dallas Cowboys Stadium. In her role, she steers the overall visual branding and identity of the organization, as well as major programmatic and live event tentpoles like the ACM Awards, Academy of Country Music Honors, and ACM Party for a Cause, and work closely with the Director of Content and Manager of Digital and Social Media to strategize support media and content strategies. Whitesides professional affiliations have included Leadership Music, NARAS, Music Business Association, Digital LA, CMO Club, LA Office, American Marketing Association and Promotion Marketing Association. Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors. In addition, he developed brand and retail strategies for the world's largest film and TV franchises, including Hannah Montana, High School Musical, Cars, Toy Story, Pirates of the Caribbean, Mickey Mouse, Disney Princess and more, each generating more than $3 billion in retail sales. Whiteside's diverse, multi-media career began in 1996 at The Walt Disney Company. Country music got bigger. SOLID alumnus, class of 2014. Join to connect The Country Music Association. This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website. Then Came COVID-19 The Country Radio Seminar kicked off Wednesday with a focus on competing streamers and how radio can adapt to. Reporting to Alexa Fasheh, VP Finance and Operations, Reyes will work across the Academy team to help implement and identify opportunities, Director, Artist & Industry Relations and Board Administration & Governance. Additionally, Moldovan will oversee media relations and radio promotions while the 57thACM Awards makes its live debut on Amazon Prime Video, marking the first time a major awards show will stream live. Sarah Trahern, CEO of the Country Music Association, said: "Hargus 'Pig' Robbins was a defining sound for so much of the historic music out of Nashville. He was responsible for award-winning marketing, creative productions, live events, and digital partnership programs during his tenure with numerous Disney-owned companies including Disney Music Group, The Walt Disney Studios, Disney Channel, and Disney Consumer Products. Experience . A Nashville native and twenty-five-year veteran of the Country Music business, Kristan Pridgen recently joined the Academy, following a twelve-year stint at William Morris Endeavor having served in a number of roles at the respected talent booking agency. He is a Leadership Music alumnus, class of 2022. Wolf was promoted to Manager of ACM Lifting Lives in 2020 and is currently serving her fourth term as Secretary of the ACM Lifting Lives Board.In her role as Senior Manager, Wolf will continue to work in tandem with ACM Lifting Lives Executive Director Lyndsay Cruz and the ACM Lifting Lives Board of Directors to drive forward the mission of the organization. By Variety. But opting out of some of these cookies may have an effect on your browsing experience. The organizations objectives are to serve as an educational and professional resource for the industry and advance the growth of Country Music around the world. She will also lead the Academys human resources efforts at the organizations new Nashville headquarters. During his most recent tenure at BMI, Williams has led his team to capturing an extremely high Country market share percentage not seen in over 30 years. Across his more than 30-year career he has worked with RKO Radio, Viacom, CBS Radio, Clear Channel, and AM/FM. Prior to CMA, Ms. Trahern was General Manager of cable network Great American Country (GAC), where she had executive oversight of the networks creative and digital initiatives. Notable accomplishments include increased ratings for the monumental 53rd annual CMA Awards in November 2019, hisleadership role in the year-long campaign for The 50th Annual CMA Awards and the groundbreaking Forever Country single and music video campaign; serving as the lead Country strategist for the release of the Ken Burns Country Music documentary; award-winning creative campaigns positioning CMA Awards as the leader in music awards shows; the launch of CMA Brand Marketing Summits in New York, Toronto and London; dramatic growth across CMA digital platforms; the launch of CMAs content creation efforts; integrated media partnerships with top digital/DSPs, radio, and cable television partners; re-branding of CMA Music Festival and Fan Fair X; 40% increase in annual sponsorship revenue; supporting the CMA Board of Directors expansion of international efforts; overall re-tooling of CMA Marketing, Research, Communications and Strategic Partnerships teams to better serve the needs of the Country Music industry.

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